Creating and refining packaging for companies
Do you think something about your product packaging doesn’t cut it? Is it not durable enough? Does it look like an eyesore?
Low-quality or improperly created packing can lead to issues that make once-successful businesses stagnant. If your packaging doesn’t excite or protect, it may frustrate customers and discourage them from staying with your brand, especially when there are dozens of alternatives on the market.
MYLARMEN is a packaging company that can help you ditch ill-fitting boxes and become a dominant force in your niche. We are passionate about packaging development for new brands eager to make their mark and established companies looking to optimize their existing packing types.
Custom packing for products
Custom packing is the way to go for any customer-centered business that sets its sights on long-term success. The thing is that customization allows for the most compelling display of your products and dedication to consumer satisfaction. By differentiating yourself on the packaging level, you differentiate your line-ups on the market level and prove that you care about user experience.
At MYLARMEN, we create custom packing for products, including rigid containers, flexible pouches, aesthetically pleasing paper boxes, and other types. The key idea here is to identify the best type for the items you produce or sell and kick it up a notch with tailored features.
Custom packing leaves no room for the downsides of ready-made packaging, such as:
- Generic styles that look like every other brand on the market
- Poor fit that results in product damage or leakage during display or transportation
- Limited convenience that fails to provide what your target audience craves
- Compliance issues due to the lack of additional protection or inserts
Entering the market with ready-made packaging is a shortcut. It is cheaper and arguably faster than launching the cyclical process of crafting custom packing for products. However, the business risks that follow are too substantial to accept. While all brands are interested in slashing initial costs, cutting corners at this stage can be disastrous.
When we create custom packages for your line-ups, you have a more stable foundation to build your success. It is reinforced by:
- Accurate and instant product identification
- Adequate item protection in retail, storage, and logistics processes
- Enhanced usability, resealability, and on-the-go convenience
- Fixation with your branding features
Compliance-wise, a custom package is way easier to adjust to the regulations that apply to your products than a pre-made one. For more context: MYLARMEN has impressive expertise in developing packing solutions for psychedelic, vaping, and cannabis products while keeping up with the legal requirements for the display, storage, and sale of these goods.
Our process
We leave no stone unturned during the custom packing development process. That means the MYLARMEN team is deeply involved in gathering data and working out ways of turning it into the most impactful packaging with a touch of uniqueness. Here’s what it encompasses:
- Market research. We have dedicated professionals who carry out research on the best-performing packing for products online. This involves analyzing data on the most effective packaging types and features that customers expect from a brand in your industry.
- Design. With a strong focus on visual appeal, functionality, and compliance, we work out design solutions that can be applied to your items. These are shared with you digitally, allowing for quick iterations and enhancements.
- Prototyping. Customization isn’t an imaginary process. You will get tailored packing in its physical form before mass production to try it with your products, evaluate its appearance and function, and decide on the best version for your line-ups.
- Production. We have the capabilities to take it from an online product packing format to a prototype to a ready-to-market package. Designs aside, we can produce your packages in bulk after your approval and numerous quality assurance inspections.
You don’t have to bother with pick-up. Once your packages are produced, we can deliver them to your warehouse in the United States. From there, you can arrange how to get your fully packaged products to retail stores or the distributors you’re working with.
Top-notch materials
The materials we use for packing solutions are proven to be perfect for psychedelic, hemp, and vaping products. They range from innovative paper blends and classic choices to eco-friendly options that foster positive associations with your business. Some of the materials you can opt for include:
- Cardboard, corrugated, and Kraft paper
- Glass
- Biodegradable plastics
- Specialty materials for cannabis and psychedelic markets
It may be hard to settle on the best material or combination of materials, even if your products have been for sale for years. What makes it more complex is that what your competitors use isn’t necessarily the top choice for your target audience. The only way to get it right for your company with packaging is to research the market and scrutinize consumer expectations while considering the practical aspects.
We’re here to kick off in-depth research for you to make sure your investment in creating custom packages pays off in spades. Drop us a line to receive more information on our packing services or a quote for your project.