Koi-Muscimind

Koi Muscimind

Koi has carved a prominent niche in the market with its CBD products and a range of other cannabinoid-infused offerings. Expanding its horizons, Koi is venturing into the realm of legal psychedelics with the introduction of
“MusciMind Gummies.” Stepping into this new terrain, We took the reins in crafting a fresh visual identity for this product line. Additionally, we played a pivotal role in shaping novel brand aesthetics that will gracefully extend across their upcoming products, including the eagerly anticipated
“Balance Bar.”

project details

SCOPE: Visual Identity, Product Line Expansion, Packaging

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Balance-bar

Koi
Balance bar

Stepping into the spotlight once more, Koi, a dominant player in the CBD landscape, unveils its latest marvel: the “Balance Bar.” Positioned as a safe nicotine alternative, this remarkable bar delivers an exquisite flavor experience without any of the accompanying downsides. The team here meticulously crafted an original packaging structure that seamlessly extends the brand’s distinctive attributes, initially introduced with the MusciMind line, into a bold and visionary new identity for the future.

project details

SCOPE: Visual Identity, Product Line Expansion, Packaging, Custom Vape Design

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