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Cheefin Rebranding

Cheefin Project: Crafting Memorable and Impactful Brand Solutions

In our collaboration with Cheefin, our design narrative was anchored in the brand’s unwavering commitment to quality and authenticity. With a primary brand value that prioritizes purity and transparency in cannabis products, Cheefin stands apart by avoiding perplexing concoctions and artificial additives. Embracing a rich heritage, Cheefin proudly presents organically cultivated flower nurtured by Native American growers, fostering a genuine connection to ancestral traditions. Rooted in the historical ties with the 12 tribes of Long Island, Cheefin has seamlessly woven its identity into the fabric of its locale. Our design approach focused on visually articulating this authenticity, creating a brand narrative that reflects the brand’s dedication to quality, local roots, and the cultivation of genuine, personal relationships with customers. The result is a visual identity that not only embodies Cheefin’s values but also establishes the brand as a trusted and cherished local entity.

project details

SCOPE: Rebranding and packaging
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